HighLevel templates: funnels, pages, emails and workflows

Updated 2026-09-19

HighLevel includes templates for pages, funnels, emails and workflows, and more are sold by third parties. A template is a starting layout, not a strategy. Judge one by whether it matches your offer, your reader and your follow-up, and build the first page from your own words before you touch a template.

Where templates live

HighLevel's own template library covers websites, funnels, landing pages, emails, ads, social graphics and forms, with over 200 conversion-focused layouts on the funnel and page builder as at September 2026. Third-party template packs are also sold separately by agencies and marketplaces outside the product itself.

Template versus snapshot

A template is a single page, email or workflow you drop into a project and edit. A snapshot is a full account setup, pipelines, calendars and multiple workflows together, installed all at once. Using a template changes one asset; loading a snapshot changes the structure of the account it lands in.

Five questions before you use a template

Ask these before publishing anything built from a template: Does the layout match what you actually sell, or does it match a generic offer the template was designed around? Does the wording match how your own customers talk, or does it read like someone else's business? Does it connect to a follow-up workflow you have checked, or does it end at a form with nothing behind it? Are the placeholder links and images all replaced with yours? Would a first-time visitor understand what to do next within five seconds of landing on it?

Where a template speeds things up

A built-in page or funnel template is useful for layout speed: the structure, spacing and image blocks are already built, so you are filling in words rather than building a page from a blank canvas. This is the strongest case for using one, especially for a first page under time pressure.

Where to skip templates entirely

Skip templates for the enquiry workflow itself, meaning what happens the moment someone fills in a form or misses your call. Write that from your own process rather than a generic version, since the sequence, the wording and the timing of that first response is specific to how your business actually follows up. A third-party email or funnel template should be read line by line, with every trigger and link checked, before it goes live; never launch one with the vendor's placeholder links still active.

This site supplies no templates of its own.

Questions people ask

Does HighLevel come with templates?

Yes. It includes a built-in library covering websites, funnels, landing pages, emails, ads, social graphics and forms, with more than 200 layouts on the page and funnel builder as at September 2026.

Are the templates suited to my business?

Judge each one against your own offer and your own reader before using it. A template built for a different kind of business will carry wording and structure that does not match yours.

Where do I find funnel templates?

Inside the funnel and website builder in your account, under the template library. Third-party packs are also sold separately by outside vendors.

Should I buy templates?

Only after reading through every element, link and trigger in the pack. A paid template pack is still built on someone else's assumptions about your offer and your customer.

What is the difference between a template and a snapshot?

A template is a single page, email or workflow. A snapshot is a full account setup: multiple workflows, pipelines, calendars and fields installed together. See snapshots for detail.

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